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We stock everything you need to get started on your next creative project.

  • Not your typical craft kits company...

    Let us explain our range!

    We’re a bit different from most craft companies. While many in the needlecraft world tend to stick to one area, like needlepoint or embroidery, we prefer to explore a variety of crafts. We believe that different crafts suit different moods – sometimes you want the slow, patient, almost meditative nature of needlepoint, other times the mindful engagement of embroidery, or perhaps the instant gratification of painting.


    Just as most crafters enjoy experimenting with various techniques, so do we. We bring our colourful, maximalist, storytelling aesthetic to a range of crafts. Read on to explore them all or follow the links if you already know which one speaks to you.

  • Our unique embroidery kits

    Our signature collection

    First up, we have our core range of embroidery kits, including kits for beginners as well as more advanced stitchers. These kits include everything you need to get started and are designed to celebrate the entire creative process.


    Each kit arrives beautifully packaged in our signature book-style boxes, with a thoughtful layout that ensures you’ll enjoy the making experience as much as the final piece. Whether you’re just starting out or looking to refine your skills, our kits are truly unique, helping you create artwork that’s worthy of framing and displaying with pride.

  • Our most popular embroidery kits

    The Triangle
     

    The Triangle

    $52.00
     

    The Fisherman

    $104.00
    Act I
     

    Act I

    $40.00
     

    The Elephant and The Rat

    $104.00
    The Drummer
     

    The Drummer

    $52.00
     

    The Amazing Aida and Pearl

    $115.00
    Poppy
     

    Poppy

    $59.00
    The Tamborine
     

    The Tamborine

    $52.00
    Act VI
     

    Act VI

    $40.00
  • Stitch an heirloom with our tapestry kits

    Give yourself a mindful moment with some needlepoint

    We’re on a mission to redefine what needlepoint kits can achieve. Our unique tapestry kits are designed to help you create timeless pieces of art that feel like an integral part of your home—so beautiful, no one will guess they came from a kit. Whether you’re new to needlepoint or ready for something more ambitious, we offer a range of options. Our beginner needlepoint kits are perfect for those just starting out, with simple designs that make it easy to get started, even if you've never stitched before. For those looking for a challenge, our advanced needlepoint kits provide larger, more intricate designs that will push your skills further while still being approachable.


    Needlepoint is a versatile and enjoyable craft for any experience level, creating sturdy, functional pieces like cushions or stockings that can be passed down through generations. With our kits, you’re not just crafting—you’re creating art that will stand the test of time.

  • Our most popular needlepoint kits

    How The Leopard Got His Spots - Alternative
     

    How The Leopard Got His Spots - Alternative

    $163.00
    The Flame in Pink - Lumbar
     

    The Flame in Pink - Lumbar

    $150.00
    Maximus and Moka
     

    Maximus and Moka

    $241.00
    Archibald
     

    Archibald

    $163.00
    The Elephant's Child - Original
     

    The Elephant's Child - Original

    $163.00
     

    The Crab Who Played With The Sea - Stocking: Refill

    $156.00
    The Weave in Pink - Square
     

    The Weave in Pink - Square

    $124.00
    The Crab Who Played With The Sea - Alternative
     

    The Crab Who Played With The Sea - Alternative

    $163.00
  • Why do we offer decorative frames?

    Learn how to paint-your-own frames

    We firmly believe that the right frame can make or break a piece of art, which is why we offer framing options that perfectly complement the pieces you create. After spending hours crafting something beautiful, the last thing you want is for it to end up tucked away in a drawer.


    To help you display your work with pride, we provide a few different framing options. You can choose a hand-painted frame, crafted by us in our London studio, or, if you're feeling creative, you can paint your own using our selection of paints, raw frames, and stencils.

  • Can I teach myself embroidery or painting?

    Learn anywhere, anytime that suits you

    If you’d prefer not to use a kit and are feeling a bit more adventurous, why not explore our virtual creative courses? At The Fabled Thread, we're passionate about showing that creativity isn’t something you’re just born with – it can be taught, nurtured, and can truly transform lives. Our creative online courses are carefully designed to guide you through each step of the creative process, helping you develop your skills and build confidence as you go. We offer everything from embroidery for beginners, to decorative painting, to freestyle embroidery. With our flexible and inspirational classes, you can learn at your own pace, whenever and wherever suits you, unlocking your creative potential on your own terms.

  • All the materials you need in one place

    Finishing materials for your kits

    We understand how important it is to have everything you need when buying a kit. There’s nothing worse than receiving your kit in the post, only to discover a crucial piece is missing. That’s why we offer a carefully curated range of materials to support you every step of the way – from designing a new embroidery to finding the perfect backing fabric and piping to finish your cushion.


    Our goal is to make the process stress-free by providing a thoughtfully selected range of the best materials from each category, ensuring you have everything you need to complete your project with ease.

  • Our essential sewing equipment

    Embroidery scissors
     

    Embroidery scissors

    $19.00
    Elbesee Hoop - 5"
     

    Elbesee Hoop - 5"

    $4.00
    Elbesee 18" by 9" frame
     

    Elbesee 18" by 9" frame

    $20.00
    Pilot Frixion Heat Erasable Pen
     

    Pilot Frixion Heat Erasable Pen

    $4.00
     

    White Ultra Fine Posca Pen

    $6.00
    Embroidery snips
     

    Embroidery snips

    $17.00
    Needle Threader (Pack of 3)
     

    Needle Threader (Pack of 3)

    $2.00
  • Sign up for The Year of Flowers

    Stitch Your Own Floral Collection, Month by Month

    Imagine receiving a floral embroidery kit through your letterbox each month, each one featuring a unique flower with a hidden meaning and a new stitch to learn! Month by month, you'll create a collection of botanical designs and steadily build your embroidery skills.


    By year’s end, you’ll have not only a gallery of flowers but the satisfaction of learning something new each month. If you like the sound of this, the our Year of Flowers could be up your street. Sign up is possible until the 10th December.