The Botanicals
Drawing inspiration from Victorian botanical illustrations, this floral collection beautifully merges tradition with our signature vibrant aesthetic. The range will evolve over time, introducing new flower collections with each season. These embroidery kits are versatile, designed for framing or embroidering onto clothing, making them our most customizable range. Although these are intermediate kits, each flower comes with detailed video guides, ensuring support for beginners at every step. With different flowers showcasing various stitches, they are a wonderful way to build your skills while stitching an heirloom of the future.
Carnations
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build your sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Cornflowers
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build your sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Echinacea
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Alliums
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Lavender
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build your sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Poppy
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Dahlias
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Marigolds
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Dandelion
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00
Geraniums
Our floral embroidery kits are inspired by victorian botanical drawings, combined with our signature vibrant colours. The kits come in two options, for framing or for stitching onto clothing. Each flower explores a few different stitches, so these are a perfect way to build you sewing skills whilst creating something beautiful. We have how to videos accompanying each kit, guiding you every step of the way.
£45.00Filling the world with flowers
Embroidery onto clothing
This collection is inspired by a project very dear to me: my wedding dress. After spending countless hours embroidering dozens of flowers on an old Laura Ashley dress, I received numerous requests for a way to replicate this on other clothing. For the first time, this range offers the option to embroider for framing or directly onto your own items—whether it’s a garment, handkerchief, or homeware, making each piece uniquely yours.
Perfectly framed
Framing option for The Botanicals
As with all our kits, we offer several framing options. Choose from our unpainted frames to create a piece uniquely your own, or opt for our decoratively painted and wood-stained frames. These designs perfectly balance the natural essence of our botanical range with folk art influences. Each frame is crafted to complement The Botanicals collection, making the colours sing.
The Framing Bundle
Decorate your own frames
If you're looking for a more hands-on approach or a budget-friendly framing option, our framing bundles might be just the thing. Each bundle includes three stained and varnished wooden frames, along with a set of green paints, ready for you to personalise.
You can choose from three wood stains—oak, walnut, ebony—or opt for a mix of all three. Each frame is stained to order, so please allow a lead time of 3-4 weeks.
Decorating the frames is simple and beginner-friendly—just pick a motif you like and get creative. If you’d prefer a bit more guidance, take a look at our Decorative Framing virtual course here.
Suitable for all skill levels
Our video guides
Whilst all our kits come with written instructions, we firmly believe the best way to learn is through seeing, therefore create video guides for every aspect of our kits. From how to use your kit, the specifics of different stitches, how to embroider onto clothing or how to frame your finished piece, visit The Botanicals section of the How To guides to see everything you need for your kit.
